Project Serotonin

An industry first digital health platform for precision nutrition & healthy aging
Serotonin Labs Webyansh showcase

                    Project Serotonin is a 8 year journey of a 17 member multidisciplinary founding team of PhDs in nutrition / biochemistry, hardware & software engineers and designers to build an industry first digital health platform for precision nutrition & healthy aging.

Role / Services
UI/UX design
Webflow Development
Integration & Automation
Healthcare (Digital micronutrition platform)
Location & Year
United States © 2024
About the project

Project Overview


The Serotonin Labs team approached me to redesign and develop their website and overhaul their digital experience. We had a lot of content to showcase across different verticals and wanted to make sure it was presented in the best possible way regarding UX.


We designed a scalable design to represent real user data with minimal animation and interaction around the product and brand. Every piece of website feature is built upon the same system that drives the product. This creates a thorough line of communication and personality that is cohesive and authentic to its core. To capture qualified users for the membership program, we offered the audience a questionnaire that led them to the subscription page and then connected them to the Serotonin Labs team via text/video chat.

How we solved their problem


After extensive research, close collaboration with the client and a few well thought-out concepts I revamped the complete site for Serotonin Labs along with the designs of charts, flows and info-graphics of their Science + Tech page, showcasing functionality in the best way. I used auto-rotating tabs to showcase their Real-Users Results page which has massive lists of client results with real values.The new website includes Webflow CMS that is easy to manage for testimonials, product features, and careers.

Got a Project? Let’s Talk

Let's talk about your project! We're excited to hear your ideas and work together to create something incredible. Contact us today!
MacBook mockup
Serotonin Labs desktop mockup

                    We prioritize seamless user experiences across all devices by implementing responsive design principles. By ensuring that the website adapts fluidly to various screen sizes and orientations, including mobile devices, tablets, and desktops, we guarantee accessibility and usability for all users.

iPhone 14 mockup
iPhone 14 mockup
iPhone 14 mockup
Serotonin Labs healthcare mobile mockup

"We’re happy to have collaborated with Divyansh for our website needs. His responsiveness, flexibility and timeliness made it feel like a natural extension of the team. He actively contributed to the ideation, design, and the development phases of the project. His proficiency and expertise in Webflow enabled us to implement an improved version of the website timely. We had a good experience working with Divyansh and highly recommend him for projects requiring expertise in Webflow and web design."

Shobini Appanderanda, Head of Programs & Customer Success, Serotonin Labs Inc
Shobini Appanderanda
Head of Programs & Customer Success, Serotonin Labs Inc

Next Project