Project Serotonin
Project Serotonin is an industry leader in precision nutrition and healthy aging. Their innovative digital health platform is a result of an 8-year-long journey taken by its founders.
Project Serotonin is an industry-first precision platform for peak health & longevity.
Hyperpersonalized programs for supplementation, exercise, sleep, fasting and lifestyle. Using cutting edge track-measure-improve technology to optimize key biomarkers of health and aging, to keep you at your peak.
8 years of R&D. 250,000 hours of human effort and 6 generations of platforms validated with real world evidence.
Users Joined the Program in 9 months post launch
Conversion Rate
Hours of effort
Challenge
Project Serotonin reached out to us for a complete overhaul of their website.
Their existing website was not reflecting the cutting-edge nature of their product as the design had no real thought behind it.
The website performance and loading speed were also terrible and demanded better development.
The web design and overall performance were crucial for Project Serotonin when they reached out to us, especially as they were looking to make a good impression on investors to raise funding.
Hence, we had to design and develop a website that appealed to both investors and consumers.
Solution
Project Serotonin provided us with a detailed branding guide and we incorporated the guidelines such as the color palette and typography within the new design.
Our main focus was to prioritize the website’s performance by keeping the design minimal and staying away from heavy animations or interactions.
Here’s a brief overview of the transformation we achieved for Project Serotonin in each aspect-
Outdated website design with bad UX and not optimised for converison
Aesthetic design with great UX and optimised for converison.
Custom built with no point of scalability
Switched to webflow and the team is now able to add/edit content on iive site
No conversions due to poor UI and structuring.
Conversion shoot upto 27% post launch
Poor SEO with bad UX
Completely revamped, conversion-optimized user experience without compromising on SEO rankings.
We prioritize seamless user experiences across all devices by implementing responsive design principles. By ensuring that the website adapts fluidly to various screen sizes and orientations, including mobile devices, tablets, and desktops, we guarantee accessibility and usability for all users.
"We’re happy to have collaborated with Divyansh for our website needs. His responsiveness, flexibility and timeliness made it feel like a natural extension of the team. He actively contributed to the ideation, design, and the development phases of the project.His proficiency and expertise in Webflow enabled us to implement an improved version of the website."
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